The potential health impact of restricting less-healthy food and beverage advertising on UK television between 05.30 and 21.00 hours: A modelling study

• Oliver T. Mytton ,

  Roles Conceptualization, Data curation, Formal analysis, Investigation, Methodology, Project administration, Resources, Supervision, Validation, Visualization, Writing – original draft, Writing – review & editing

  * E-mail: otm21@medschl.cam.ac.uk

  Affiliation Centre for Diet and Activity Research, MRC Epidemiology Unit, University of Cambridge, Cambridge, United Kingdom

  http://orcid.org/0000-0003-3218-9912

  ⨯
• Emma Boyland,

  Roles Conceptualization, Methodology, Supervision, Writing – original draft, Writing – review & editing

  Affiliation Department of Psychological Sciences, University of Liverpool, Liverpool, United Kingdom

  ⨯
• Jean Adams,

  Roles Conceptualization, Investigation, Methodology, Supervision, Validation, Writing – review & editing

  Affiliation Centre for Diet and Activity Research, MRC Epidemiology Unit, University of Cambridge, Cambridge, United Kingdom

  http://orcid.org/0000-0002-5733-7830

  ⨯
• Brendan Collins,

  Roles Conceptualization, Investigation, Methodology, Supervision, Validation, Writing – review & editing

  Affiliation Department of Public Health and Policy, University of Liverpool, Liverpool, United Kingdom

  http://orcid.org/0000-0002-3023-8189

  ⨯
• Martin O’Connell,

  Roles Data curation, Methodology, Supervision, Validation, Writing – review & editing

  Affiliation Institute for Fiscal Studies, London, United Kingdom

  ⨯
• Simon J. Russell,

  Roles Data curation, Formal analysis, Investigation, Methodology, Validation, Writing – review & editing

  Affiliation Great Ormond Street Institute of Child Health, University College London, London, United Kingdom

  http://orcid.org/0000-0001-9447-1169

  ⨯
• Kate Smith,

  Roles Conceptualization, Investigation, Methodology, Validation, Writing – review & editing

  Affiliation Institute for Fiscal Studies, London, United Kingdom

  ⨯
• Rebekah Stroud,

  Roles Data curation, Formal analysis, Investigation, Methodology, Validation, Writing – review & editing

  Affiliation Institute for Fiscal Studies, London, United Kingdom

  ⨯
• Russell M. Viner,

  Roles Conceptualization, Methodology, Resources, Supervision, Validation, Writing – review & editing

  Affiliation Great Ormond Street Institute of Child Health, University College London, London, United Kingdom

  http://orcid.org/0000-0003-3047-2247

  ⨯
• Linda J. Cobiac

  Roles Conceptualization, Data curation, Formal analysis, Investigation, Methodology, Software, Supervision, Validation, Writing – review & editing

  Affiliation Centre on Population Approaches for Non-Communicable Disease Prevention, Nuffield Department of Population Health, University of Oxford, Oxford, United Kingdom

  http://orcid.org/0000-0002-2271-6494

  ⨯