Anticipation and Choice Heuristics in the Dynamic Consumption of Pain Relief

• Giles W. Story ,

  * E-mail: g.story@imperial.ac.uk, g.story@ucl.ac.uk

  Affiliations Centre for Health Policy, Institute of Global Health Innovation, Imperial College London, London, United Kingdom, Wellcome Trust Centre for Neuroimaging, University College London, London, United Kingdom

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• Ivo Vlaev,

  Affiliation Warwick Business School, University of Warwick, Coventry, United Kingdom

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• Peter Dayan,

  Affiliation Gatsby Computational Neuroscience Unit, University College London, London, United Kingdom

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• Ben Seymour,

  Affiliations Center for Information and Neural Networks, National Institute for Information and Communications Technology, Osaka, Japan, Computational and Biological Learning Laboratory, Department of Engineering, University of Cambridge, Cambridge, United Kingdom

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• Ara Darzi,

  Affiliation Centre for Health Policy, Institute of Global Health Innovation, Imperial College London, London, United Kingdom

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• Raymond J. Dolan

  Affiliation Wellcome Trust Centre for Neuroimaging, University College London, London, United Kingdom

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