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LGBTQ+ identities in the Indian audiovisual advertisements: A content analysis

Khuman Bhagirath Jetubhai

Predictive modeling of consumer purchase behavior on social media: Integrating theory of planned behavior and machine learning for actionable insights

Md. Shawmoon Azad, Shadman Sakib Khan, [ ... ], Sifat Momen

Social media platforms generate billions of dollars in revenue from U.S. youth: Findings from a simulated revenue model

Amanda Raffoul, Zachary J. Ward, [ ... ], S. Bryn Austin

Balancing perceptions of targeting: An investigation of political microtargeting transparency through a calculus approach

Martin-Pieter Jansen, Nicole C. Krämer

The moderation effect of social capital in the relationship between own income, social comparisons and subjective well-being: Evidence from four international datasets

Stefano Bartolini, Marcin Piekalkiewicz, Francesco Sarracino, Giulia Slater

Examining the exposure-reception-retention link in realistic communication environments via VR and eye-tracking: The VR billboard paradigm

Ralf Schmälzle, Sue Lim, [ ... ], Gary Bente

Analyzing drama metadata through machine learning to gain insights into social information dissemination patterns

Chung-Ming Lo, Zih-Sin Syu

Alcohol policies in India: A scoping review

Jaclyn Schess, Lydia Bennett-Li, [ ... ], Abhijit Nadkarni

Manufacturer invasion and online sales mode strategy considering the level of service quality

Guanxiang Zhang, Xinping Liu, Guiping Su

The influence of the brand image of green agriculture products on China’s consumption intention——The mediating role of perceived value

Hui Yang, Pengpeng Zhang, Haijiao Liu

How do US corporations communicate interculturally with their Chinese stakeholders: Analysis of GM Company’s social media posts from the cultural value perspective

Jin Xu, Ruijun Duan

Effects of pay rate and instructions on attrition in crowdsourcing research

Carolyn M. Ritchey, Corina Jimenez-Gomez, Christopher A. Podlesnik

A secure routing approach based on league championship algorithm for wireless body sensor networks in healthcare

Mehdi Hosseinzadeh, Adil Hussein Mohammed, [ ... ], Lilia Tightiz

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