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Fig 1.

Research model and hypotheses.

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Table 1.

Sample Profile.

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Table 1 Expand

Table 2.

Confirmatory Factor Analysis.

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Table 2 Expand

Table 3.

Discriminant validity analysis from CFA(Qingdao).

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Table 3 Expand

Table 4.

Discriminant validity analysis from CFA (Zhoushan).

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Table 4 Expand

Table 5.

Independent sample T-Test analysis.

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Table 6.

Measurement invariance testing across Qingdao and Zhoushan samples.

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Table 6 Expand

Table 7.

Multicollinearity diagnostics (VIF Values) for Qingdao and Zhoushan samples.

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Table 8.

Results of hypotheses testing.

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Fig 2.

Tourism Effect Model for Qingdao (Mature Tourist Destination).

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Fig 2 Expand

Fig 3.

Tourism Effect Model for Zhoushan (Newly Developing Tourist Destination).

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Fig 3 Expand

Table 10.

Moderating effect of tourism employment on path coefficients (Qingdao).

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Table 10 Expand

Table 9.

Multi-group analysis results for tourism employment moderation (Qingdao).

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Table 9 Expand

Table 11.

Multi-group analysis results for tourism employment moderation (Zhoushan).

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Table 11 Expand