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Fig 1.

Structure of the principal-agent base model of cold chain service of fresh produce supply chain.

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Fig 2.

Structure of the principal-agent model of cold chain service considering synergy effect.

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Table 1.

Related parameter setting.

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Table 1 Expand

Fig 3.

Effect of effort output coefficient on level of effort.

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Fig 4.

Effect of effort cost coefficients on effort levels.

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Fig 5.

Impact of synergy coefficients on the level of effort.

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Fig 6.

Effect of effort-output coefficients on incentive strategies.

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Fig 7.

Effect of cost of effort coefficient on incentive strategies.

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Fig 8.

Effect of risk aversion coefficient on incentive strategies.

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Fig 9.

Effect of synergy benefit coefficients on incentive strategies.

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Fig 10.

Effect of synergy coefficients on preservation gains.

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