Fig 1.
Structure of the tripartite evolutionary strategy model.
Table 1.
Notations for the model.
Table 2.
Strategy combination for e-commerce platform, consumer, and streamer.
Table 3.
Revenue matrix for e-commerce platform, consumer, and streamer.
Fig 2.
Replicator phase diagram for strategy evolution in live streaming e-commerce.
Table 4.
Eigenvalue corresponding to equilibrium points.
Fig 3.
Replicator dynamic phase diagram for scenario 1.
Table 5.
Stability analysis of equilibrium points in four scenarios.
Fig 4.
Replicator dynamic phase diagram for scenario 2.
Fig 5.
Replicator dynamic phase diagram for scenario 3.
Fig 6.
Replicator dynamic phase diagram for scenario 4.
Table 6.
Simulation parameters for scenario 1.
Table 7.
Simulation parameters for scenario 2.
Table 8.
Simulation parameters for scenario 3.
Table 9.
Simulation parameters for scenario 4.
Fig 7.
Evolutionary simulation for scenario 1.
Fig 8.
Evolutionary simulation for scenario 2.
Fig 9.
Evolutionary simulation for scenario 3.
Fig 10.
Evolutionary simulation for scenario 4.
Fig 11.
Evolutionary simulation for initial decision M2(1,0,0).
Fig 12.
Evolutionary simulation from M2(1,0,0) to M5(1,1,0).
Fig 13.
Evolutionary simulation from M2(1,0,0) tp M5(1,1,0).
Fig 14.
Evolutionary simulation from M2(1,0,0) to M5(1,1,0).
Fig 15.
Evolutionary Simulation from M5(1,1,0) to M8(1,1,1).
Fig 16.
Evolutionary simulation from M5(1,1,0) to M8(1,1,1).
Fig 17.
Evolutionary simulation from M5(1,1,0) to M1(0,0,0).
Fig 18.
Evolutionary simulation from M5(1,1,0) to M1(0,0,0).