Fig 1.
Old/New face recognition experimental design and examples of stimuli: a) learning period (sequence of 14 faces per block; presentation time of 5 seconds per face); b) recognition period (sequence of 28 faces ‐‐ 14 new ‐‐ per block; presentation until response).
Fig 2.
Note. Average face stimulus with ROI corresponding to eyes (red), nose (blue), mouth (yellow), and rest of face (green).
Fig 3.
Fixation maps–cultural differences.
Note. First column illustrates Swiss participants’ average fixation maps for learning and recognition periods respectively; second column illustrates Chinese participants’ average fixation maps for learning and recognition periods respectively; third column illustrates Swiss (yellow) and Chinese (blue) fixation biases for learning and recognition periods respectively (no significant cultural differences were revealed by iMap4). The term “fixation bias” refers to fixation locations that are associated more with one group compared to the other.
Fig 4.
Fixation maps–priming differences.
First column illustrates the “I” personal pronoun priming group’s average fixation maps for learning and recognition periods respectively; second column illustrates the “We” personal pronoun priming group’s average fixation maps for learning and recognition periods respectively; third column illustrates the “I” priming group (yellow) and “We” priming group (blue) fixation biases for learning and recognition periods respectively (no significant priming group differences revealed by iMap4).
Table 1.
Mixed ANOVAs with culture x priming on ROI (fixation percentages).
Fig 5.
Questionnaire z-score distributions.
a) Z-score distributions for Canadian and Chinese participants on IND/COL general dimensions and subdimensions of AICS; b) Z-score distributions for Canadian and Chinese participants on IND/COL general dimensions and subdimensions of HVICS.
Fig 6.
First column illustrates Canadian participants’ average fixation maps for learning and recognition periods respectively; second column illustrates Chinese participants’ average fixation maps for learning and recognition periods respectively; third column illustrates Canadian (yellow) and Chinese (blue) fixation biases for learning and recognition periods respectively (significant cultural differences revealed by iMap4 are delineated in black).
Table 2.
Independent t-tests with culture on ROI (fixation percentages).