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Fig 1.

Study design and measurement times.

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Fig 2.

Examples of posters designed for the study.

All the images used were downloaded from the Pixabay website and were free of copyright under the Creative Commons CC0 license. Panel A: Examples of posters of dualism framing. Panel B: Examples of posters of unity framing. As can be seen, the posters are similar, the only difference is the type of message used. The text of the posters has been translated from Spanish.

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Table 1.

Sample characteristics, outcomes and study conditions.

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Table 1 Expand

Table 2.

Descriptive statistics on ADS.

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Table 2 Expand

Fig 3.

Effect on ADS of the interaction between framing, audience age, and the study phases controlling for experience with AD and importance of AD.

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Fig 3 Expand

Table 3.

Descriptive statistics on impact and emotions self-reported.

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Table 3 Expand

Fig 4.

Effect on self-report fear of the interaction between framing and group.

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Fig 4 Expand