Table 1.
Cronbach’s alpha and composite scores for the Theoretical Domains Framework: Diagnostic 1 survey about behavioral intentions.
Table 2.
Multiple regression predicting ‘Intentions’ composite score from remaining domains: Diagnostic 1 survey about behavioral intentions.
Table 3.
Behavior Change Wheel steps and actions.
Fig 1.
Images showing what participants saw as they proceeded to tweet their anti-litter messages.
Table 4.
Trial 1: Participant Demographics/Outcome: Evaluative Trial 1 about behavioral intentions.
Table 5.
Cronbach’s alpha and composite scores for the Theoretical Domains Framework: Diagnostic 2 survey about actual behavior.
Table 6.
Logistical regression predicting Actual Behavior from domain composite scores: Diagnostic 2 survey about actual behavior.
Table 7.
Links between the identified Theoretical domains and the behavior change techniques.
Table 8.
Experiment 2-Participant Demographics/Outcome: Evaluative Trial 1 about actual behavior.