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Fig 1.

7-day moving average of the number of cases across the three states.

Dashed lines show the beginning and end of the survey period. Data source: https://covid.cdc.gov/covid-data-tracker.

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Fig 2.

Attribute levels in the discrete choice experiment survey.

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Fig 3.

Sample choice card.

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Table 1.

Distribution of demographic characteristics of survey participants and the 2019 state-level population.

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Table 2.

The MMNL results estimated in preference space.

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Table 3.

Estimated WTS for different attributes in the WTS space.

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Table 4.

Correlation between WTS for the main attributes.

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Table 5.

Heterogeneity in WTS for different attributes.

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