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Fig 1.

Scientists selfie example images and outcome means by stimulus group.

Bar graphs (boxes “f”: through “l”) represent impacts of IG stimulus viewing on enjoyment (box i), perceived trustworthiness of the IGers (box j), perceived symbolic threat from scientists (box k), warmth and competence evaluations of individual scientist IGers (top of boxes f and g), perceived warmth and competence of scientists (bottom of boxes f and g), and gender science stereotypes (box k). For bar graph values and standard errors, see Table 1. Asterisks (*) denote significant differences between means (per box) connected by dotted lines. Select comparisons are represented visually for emphasis; for an exhaustive list, see Table 1. Figure created by Jen Burgess, Isoline Studios.

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Table 1.

Impacts of stimulus on key outcomes—ANCOVA analyses with post hoc estimated mean contrasts by stimulus group.

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Table 1 Expand

Table 2.

Linear regression analysis predicting scientist Instagrammer warmth and competence.

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Table 2 Expand

Table 3.

Linear regression analysis predicting scientist warmth and competence stereotypes.

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Table 3 Expand

Fig 2.

Mediation model for direct and indirect effects of stimulus on warmth stereotypes of scientists.

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