Table 1.
Table 2.
The manufacturer's optimal strategy with a cost-sharing contract.
Fig 1.
The manufacturer's profit with β in .
Fig 2.
The manufacturer's profit with α in .
Fig 3.
The manufacturer's profit with α in .
Fig 4.
The retailer's profit and utility with β in .
Fig 5.
The retailer's profit and utility with α in .
Fig 6.
The retailer's profit and utility with α in .
Fig 7.
The channel's total profit with β in .
Fig 8.
The channel's total profit with α in .
Fig 9.
The channel's total profit with α in .