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Classification of customer retention using hybrid SVC-SDNN to enhance customer relationship management

Table 9

Performance comparison of machine learning models for churn prediction in banking dataset. Values represent mean ± 95% confidence interval across 5-fold cross-validation. RF-SDNN and SVC-SDNN represent hybrid models combining traditional classifiers with deep neural networks.

Table 9

doi: https://doi.org/10.1371/journal.pone.0339995.t009