Neural and behavioral evidence of free shipping on consumer decision making

• Youngju Lee ,

  Contributed equally to this work with: Youngju Lee, Yoonsang Lee

  Roles Data curation, Formal analysis, Investigation, Methodology, Visualization, Writing – original draft, Writing – review & editing

  Affiliation Cognitive Science Research Group, Korea Brain Research Institute, Daegu, Republic of Korea

  https://orcid.org/0009-0004-0699-2693

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• Yoonsang Lee ,

  Contributed equally to this work with: Youngju Lee, Yoonsang Lee

  Roles Conceptualization, Data curation, Investigation, Writing – original draft

  Affiliations Cognitive Science Research Group, Korea Brain Research Institute, Daegu, Republic of Korea, School of Psychology, Georgia Institute of Technology, Atlanta, Georgia, United States of America

  https://orcid.org/0000-0003-1843-4918

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• Kyeong Seob Song,

  Roles Formal analysis, Investigation, Writing – review & editing

  Affiliation Department of Medical Informatics, College of Medicine, The Catholic University of Korea, Seoul, Republic of Korea

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• Ji-Won Chun ,

  Roles Formal analysis, Funding acquisition, Methodology, Supervision, Visualization, Writing – original draft, Writing – review & editing

  * E-mail: donghalee@kbri.re.kr (DL); jwchun12@gmail.com (J-WC)

  Affiliations Department of Medical Informatics, College of Medicine, The Catholic University of Korea, Seoul, Republic of Korea, CMC Institute for Basic Medical Science, The Catholic Medical Center of The Catholic University of Korea, Seoul, Republic of Korea

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• Dongha Lee

  Roles Conceptualization, Formal analysis, Funding acquisition, Methodology, Supervision, Visualization, Writing – original draft, Writing – review & editing

  * E-mail: donghalee@kbri.re.kr (DL); jwchun12@gmail.com (J-WC)

  Affiliation Cognitive Science Research Group, Korea Brain Research Institute, Daegu, Republic of Korea

  https://orcid.org/0000-0001-8316-2141

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