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The effect of digital media on college students’ sports participation: The mediating role of sports cognition and the moderating role of self-efficacy
- Yuanji Zhong,
- Wenhao Guo,
- Yang Xue,
- Pengwei Chen,
- Yongshun Wang
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- Published: September 5, 2025
- https://doi.org/10.1371/journal.pone.0330445