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The influence of audience’s regulatory focus on the persuasive effect of different pro-vaccine messages
- Dengke Xia,
- Yue Su,
- Mengyao Song,
- Tingshao Zhu,
- Nan Zhao,
- Hongwei Sun
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- Published: August 6, 2025
- https://doi.org/10.1371/journal.pone.0328638