Determinants of tea planters’ purchasing behavior of planting insurance: SEM analysis

• Zhenhua Xu,

  Roles Conceptualization, Data curation, Formal analysis, Methodology, Resources, Writing – original draft, Writing – review & editing

  Affiliation KMITL Business School, King Mongkut’s Institute of Technology Ladkrabang

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• Nuttawut Rojniruttikul

  Roles Conceptualization, Data curation, Methodology, Writing – original draft, Writing – review & editing

  * E-mail: nuttawut.ro@kmitl.ac.th

  Affiliation KMITL Business School, King Mongkut’s Institute of Technology Ladkrabang

  https://orcid.org/0000-0003-3344-2406

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