On the road to Mecca: Branding discourses and national identity on coffee shop signage

• Abduljalil Nasr Hazaea ,

  Roles Conceptualization, Data curation, Formal analysis, Methodology, Project administration, Visualization, Writing – original draft, Writing – review & editing

  * E-mail: agaleel@gmail.com

  Affiliation Department of English Language Skills, Deanship of Preparatory Year, Najran University, Najran, Saudi Arabia

  https://orcid.org/0000-0002-1950-2153

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• Mutahar Qassem

  Roles Visualization, Writing – original draft, Writing – review & editing

  Affiliation Department of Translation, College of Languages and Translation, Najran University, Najran, Saudi Arabia

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