Measuring intangible cultural heritage image: A scale development

• Yuqing Liu ,

  Roles Conceptualization, Methodology, Writing – original draft, Writing – review & editing

  * E-mail: liuyuqing@tjcu.edu.cn

  Affiliation School of Management, Tianjin University of Commerce, Tianjin, China

  https://orcid.org/0000-0002-0510-0225

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• Ye Li,

  Roles Investigation

  Affiliation School of Management, Tianjin University of Commerce, Tianjin, China

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• Wenjie Tao,

  Roles Methodology

  Affiliation College of Education, Tianjin Normal University, Tianjin, China

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• Qingsheng Wang

  Roles Conceptualization

  Affiliation School of Management, Tianjin University of Commerce, Tianjin, China

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