A new demand function graph: Analysis of retailer-to-individual customer product supply strategies under a non-essential demand pattern

• Zhiyi Zhuo ,

  Roles Conceptualization, Formal analysis, Funding acquisition, Software, Writing – original draft, Writing – review & editing

  * E-mail: zhuozhiyi@pku.org.cn

  Affiliation School of Business, Wuyi University, Wuyishan, Fujian, China

  https://orcid.org/0000-0002-1282-0431

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• Shuhong Chen,

  Roles Data curation, Methodology, Writing – original draft, Writing – review & editing

  Affiliation School of Mathematics and Computer, Wuyi University, Wuyishan, Fujian, China

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• Hong Yan,

  Roles Conceptualization, Investigation, Methodology, Supervision, Writing – review & editing

  Affiliation School of Management, Zhejiang Shuren University, Hangzhou, Zhejiang, China

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• Yue He

  Roles Data curation, Formal analysis, Validation, Writing – review & editing

  Affiliation Business School of Sichuan University, Chengdu, China

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