Enhancing tourist loyalty through location-based service apps: Exploring the roles of digital literacy, perceived ease of use, perceived autonomy, virtual-content congruency, and tourist engagement

• Shaowei Xiong ,

  Contributed equally to this work with: Shaowei Xiong, Tong Zhang

  Roles Data curation, Formal analysis, Investigation, Writing – original draft

  Affiliation College of Art Design, The College of Post and Telecommunication of WIT, Wuhan, Hubei, China

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• Tong Zhang

  Contributed equally to this work with: Shaowei Xiong, Tong Zhang

  Roles Conceptualization, Formal analysis, Project administration, Resources

  * E-mail: 92000268@wit.edu.cn

  Affiliation College of Art Design, The College of Post and Telecommunication of WIT, Wuhan, Hubei, China

  https://orcid.org/0009-0000-1348-1999

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