Market segmentation in urban tourism: A study in Latin America

• Mauricio Carvache-Franco,

  Roles Conceptualization, Data curation, Formal analysis, Methodology, Resources, Validation, Visualization, Writing – original draft, Writing – review & editing

  Affiliation Universidad Espíritu Santo, Samborondón, Ecuador

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• Otto Regalado-Pezúa,

  Roles Conceptualization, Data curation, Formal analysis, Investigation, Methodology, Writing – original draft, Writing – review & editing

  Affiliation ESAN Graduate School of Business, Universidad ESAN, Surco, Lima, Peru

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• Gabriela Sirkis,

  Roles Conceptualization, Data curation, Formal analysis, Methodology, Visualization, Writing – original draft, Writing – review & editing

  Affiliation Departamento de Ciencias Empresariales, Universidad del Cema, Buenos Aires, Argentina

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• Orly Carvache-Franco,

  Roles Conceptualization, Data curation, Formal analysis, Funding acquisition, Investigation, Methodology, Resources, Software, Validation, Visualization, Writing – original draft, Writing – review & editing

  Affiliation Facultad de Economía y Empresa, Universidad Católica de Santiago de Guayaquil, Guayaquil, Ecuador

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• Wilmer Carvache-Franco

  Roles Conceptualization, Data curation, Formal analysis, Methodology, Resources, Writing – original draft, Writing – review & editing

  * E-mail: wcarvach@espol.edu.ec

  Affiliation Escuela Superior Politécnica del Litoral, ESPOL, Facultad de Ciencias Sociales y Humanísticas, Guayaquil, Ecuador

  https://orcid.org/0000-0001-5420-1092

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