The credibility of social media beauty gurus in young millennials’ cosmetic product choice

• Siti Hasnah Hassan ,

  Roles Conceptualization, Data curation, Formal analysis, Methodology, Writing – original draft, Writing – review & editing

  * E-mail: siti.hassan@usm.my

  Affiliation School of Management, Universiti Sains Malaysia, Penang, Malaysia

  https://orcid.org/0000-0003-4954-3674

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• Shao Zhen Teo,

  Roles Data curation, Methodology, Resources

  Affiliation School of Management, Universiti Sains Malaysia, Penang, Malaysia

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• T. Ramayah,

  Roles Formal analysis, Methodology

  Affiliations School of Management, Universiti Sains Malaysia, Penang, Malaysia, Internet Innovation Research Center, Newhuadu Business School, Minjiang University, Fuzhou, Fujian, China, Department of Management, Sunway University Business School (SUBS), Selangor, Malaysia, Faculty of Economics and Business, Universiti Malaysia Sarawak, Kota Samarahan, Sarawak, Malaysia

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• Nabil Hasan Al-Kumaim

  Roles Formal analysis, Methodology, Resources

  Affiliation Universiti Teknikal Malaysia Melaka (UTeM) Melaka, Durian Tunggal, Malaysia

  https://orcid.org/0000-0002-3249-3714

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