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Open Access
Peer-reviewed
Research Article
Rewarding behavior with a sweet food strengthens its valuation
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Jan M. Bauer ,
Contributed equally to this work with: Jan M. Bauer, Marina Schröder, Martina Vecchi, Michèle Belot
Roles Conceptualization, Data curation, Formal analysis, Investigation, Writing – original draft, Writing – review & editing
Affiliation Department of Management, Society and Communication, Copenhagen Business School, Frederiksberg, Denmark
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Marina Schröder ,
Contributed equally to this work with: Jan M. Bauer, Marina Schröder, Martina Vecchi, Michèle Belot
Roles Conceptualization, Data curation, Formal analysis, Investigation, Writing – original draft, Writing – review & editing
Affiliation Faculty of Economics and Management, Leibniz University Hannover, Hannover, Germany
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Martina Vecchi ,
Contributed equally to this work with: Jan M. Bauer, Marina Schröder, Martina Vecchi, Michèle Belot
Roles Conceptualization, Data curation, Formal analysis, Investigation, Writing – original draft, Writing – review & editing
Affiliation Department of Agricultural Economics, Sociology, & Education (AESE), The Pennsylvania State University, University Park, Pennsylvania, United States of America
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Tina Bake ,
Roles Conceptualization, Data curation, Formal analysis, Investigation, Methodology, Writing – original draft, Writing – review & editing
¶‡ TB and SLD also contributed equally to this work.
Affiliation Department of Physiology/Endocrine, Institute of Neuroscience and Physiology, The Sahlgrenska Academy at the University of Gothenburg, Gothenburg, Sweden
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Suzanne L. Dickson ,
Roles Conceptualization, Funding acquisition, Investigation, Methodology, Resources, Supervision, Writing – original draft, Writing – review & editing
¶‡ TB and SLD also contributed equally to this work.
Affiliation Department of Physiology/Endocrine, Institute of Neuroscience and Physiology, The Sahlgrenska Academy at the University of Gothenburg, Gothenburg, Sweden
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Michèle Belot
Contributed equally to this work with: Jan M. Bauer, Marina Schröder, Martina Vecchi, Michèle Belot
Roles Conceptualization, Funding acquisition, Investigation, Methodology, Supervision, Writing – original draft, Writing – review & editing
* E-mail: mb2693@cornell.edu
Affiliation Department of Economics, Cornell University, Ithaca, New York, United States of America
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Rewarding behavior with a sweet food strengthens its valuation
- Jan M. Bauer,
- Marina Schröder,
- Martina Vecchi,
- Tina Bake,
- Suzanne L. Dickson,
- Michèle Belot
- Published: April 14, 2021
- https://doi.org/10.1371/journal.pone.0242461