The future of veterinary communication: Partnership or persuasion? A qualitative investigation of veterinary communication in the pursuit of client behaviour change

Open Access

Peer-reviewed

Research Article

Alison M. Bard ,

* E-mail: alison.bard@bristol.ac.uk

Affiliation School of Veterinary Sciences, The University of Bristol, Bristol, United Kingdom
⨯
David C. J. Main,

Affiliation School of Veterinary Sciences, The University of Bristol, Bristol, United Kingdom
⨯
Anne M. Haase,

Affiliation School for Policy Studies, The University of Bristol, Bristol, United Kingdom
⨯
Helen R. Whay,

Affiliation School of Veterinary Sciences, The University of Bristol, Bristol, United Kingdom
⨯
Emma J. Roe,

Affiliation Geography and Environment, University of Southampton, Southampton, United Kingdom
⨯
Kristen K. Reyher

Affiliation School of Veterinary Sciences, The University of Bristol, Bristol, United Kingdom
⨯

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Veterinarians
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Veterinary diseases
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Mastitis
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Emotions
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Animal communication
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