The Influence of Contextual Cues in Judgment Formation: An Ecologically Valid Test

Open Access

Peer-reviewed

Research Article

Jacob Jacoby,

Affiliation Stern School of Business, New York University, New York, New York, United States of America
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Jeff Galak

* E-mail: jgalak@cmu.edu

Affiliation Tepper School of Business, Carnegie Mellon University, Pittsburgh, Pennsylvania, United States of America
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