Tickled to Death: Analysing Public Perceptions of ‘Cute’ Videos of Threatened Species (Slow Lorises – Nycticebus spp.) on Web 2.0 Sites

By K. Anne-Isola Nekaris; Nicola Campbell; Tim G. Coggins; E. Johanna Rode; Vincent Nijman

doi:10.1371/journal.pone.0069215

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Research Article

Tickled to Death: Analysing Public Perceptions of ‘Cute’ Videos of Threatened Species (Slow Lorises – Nycticebus spp.) on Web 2.0 Sites

By K. Anne-Isola Nekaris ,

* E-mail: anekaris@brookes.ac.uk

Affiliation Nocturnal Primate Research Group, Oxford Brookes University, Oxford, OXON, United Kingdom
⨯
Nicola Campbell,

Affiliation Nocturnal Primate Research Group, Oxford Brookes University, Oxford, OXON, United Kingdom
⨯
Tim G. Coggins,

Affiliation Department of Software Development, Sonicated LTD, Oxford, OXON, United Kingdom
⨯
E. Johanna Rode,

Affiliation Nocturnal Primate Research Group, Oxford Brookes University, Oxford, OXON, United Kingdom
⨯
Vincent Nijman

Affiliation Nocturnal Primate Research Group, Oxford Brookes University, Oxford, OXON, United Kingdom
⨯

Tickled to Death: Analysing Public Perceptions of ‘Cute’ Videos of Threatened Species (Slow Lorises – Nycticebus spp.) on Web 2.0 Sites

By K. Anne-Isola Nekaris,
Nicola Campbell,
Tim G. Coggins,
E. Johanna Rode,
Vincent Nijman

Published: July 24, 2013
https://doi.org/10.1371/journal.pone.0069215

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slow loris

Posted by rattykins on 25 Jul 2013 at 18:36 GMT

a wonderful paper and a powerful reminder of how people uploading or condoning these videos are blissfully unaware of the harm they do simply because they are not given another perspective. the dedication of the people involved in the little fire face project is inspiring. perhaps they will set the bar on how other small conservation groups push forward in changing how we view other species by utilizing sites such as you tube and the data from them for educational good. perhaps we will soon see that for every person wanting a loris as a pet after a celebrity endorsement or "cute" video upload 10 more people with an informed perspective giving reasons why the trade in wild animals isn't something anyone should condone. amazing work.

No competing interests declared.

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Tickled to Death: Analysing Public Perceptions of ‘Cute’ Videos of Threatened Species (Slow Lorises – Nycticebus spp.) on Web 2.0 Sites

Tickled to Death: Analysing Public Perceptions of ‘Cute’ Videos of Threatened Species (Slow Lorises – Nycticebus spp.) on Web 2.0 Sites

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slow loris

Posted by rattykins on 25 Jul 2013 at 18:36 GMT