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Article Source: Mask wearing as a prosocial behavior: Proposing and testing the moral norms activation model
Turner MM, Jang Y, Heo R, Ye Q, Wade R, et al. (2025) Mask wearing as a prosocial behavior: Proposing and testing the moral norms activation model. PLOS ONE 20(5): e0322921. https://doi.org/10.1371/journal.pone.0322921

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