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Article Source: Rhesus macaques form preferences for brand logos through sex and social status based advertising
Acikalin MY, Watson KK, Fitzsimons GJ, Platt ML (2018) Rhesus macaques form preferences for brand logos through sex and social status based advertising. PLOS ONE 13(2): e0193055. https://doi.org/10.1371/journal.pone.0193055

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