Applying the Stimulus - Organism - Response framework for exploring use intention - a case study for a digital cultural and creative product, The Forbidden City 365 app

Open Access

Peer-reviewed

Research Article

About the Authors

Xin Pan

Roles Conceptualization, Data curation, Investigation, Methodology, Writing – original draft, Writing – review & editing

Affiliation School of Fine Arts, Guangdong University of Education, Guangzhou, Guangdong Province, China

Mingming Zhong

Roles Conceptualization, Supervision, Writing – review & editing

Affiliation School of Fine Arts, Tsinghua University, Beijing, China

The authors have declared that no competing interests exist.

Culture
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Emotions
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Personality
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Sensory perception
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Vision
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Cognitive psychology
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Psychological attitudes
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Psychology
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