https://orcid.org/0000-0003-4052-0409
About the Authors
- Katharina Saile
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Roles Formal analysis, Visualization, Writing – original draft, Writing – review & editing
Affiliation Chair of Marketing & Consumer Behavior, Institute of Marketing & Management, University of Hohenheim, Stuttgart, Germany
- Rafael Munz
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Roles Conceptualization, Formal analysis, Investigation, Methodology, Visualization, Writing – original draft, Writing – review & editing
Affiliation Chair of Marketing & Consumer Behavior, Institute of Marketing & Management, University of Hohenheim, Stuttgart, Germany
- Verena Hüttl-Maack
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Roles Conceptualization, Formal analysis, Funding acquisition, Methodology, Resources, Supervision, Writing – original draft, Writing – review & editing
* E-mail: verena.huettl@uni-hohenheim.de
Affiliation Chair of Marketing & Consumer Behavior, Institute of Marketing & Management, University of Hohenheim, Stuttgart, Germany
Competing Interests
The authors have declared that no competing interests exist.