About the Authors

Andreas Heusler

Roles Conceptualization, Data curation, Methodology, Software, Writing – original draft

Affiliation Ludwig-Maximilians-University of Munich, Institute of Electronic Commerce and Digital Markets, Munich, Germany

Dominik Molitor

Roles Validation, Writing – review & editing

Affiliation Gabelli School of Business, Fordham University, New York, NY, United States of America

Martin Spann

Roles Conceptualization, Supervision, Writing – original draft, Writing – review & editing

spann@spann.de

Affiliation Ludwig-Maximilians-University of Munich, Institute of Electronic Commerce and Digital Markets, Munich, Germany

Competing Interests

The authors have declared that no competing interests exist.