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Table 1.

Research questions and the data sources used to answer each.

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Table 1 Expand

Table 2.

Details of proposals developed by the jury.

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Table 2 Expand

Fig 1.

Polling results: Levels of support for each proposal (See S3 Text for exact question wording for each proposal).

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Fig 1 Expand

Fig 2.

Levels of agreement in poll responses with the statement: “Introducing this measure would help reduce consumption of high-carbon products and services”.

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Fig 2 Expand

Table 3.

The name, percentage of respondents and mean proposal support scores for each cluster.

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Table 3 Expand

Table 4.

Demographic and attitudinal markers for each cluster.

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Table 4 Expand

Fig 3.

Results of final voting on proposals by jury members.

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Fig 3 Expand

Table 5.

approximation of percentage of variance in support for each proposal explained by clusters. Calculated using Nagelkerke’s pseudo-R2.

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Table 5 Expand

Table 6.

The impact of efficacy on likelihood of higher support for each proposal (odds ratio) and overall fit of the model (percentage of variance).

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Table 6 Expand