The “opinion matching effect” (OME): A subtle but powerful new form of influence that is apparently being used on the internet

• Robert Epstein ,

  Roles Conceptualization, Methodology, Supervision, Writing – original draft, Writing – review & editing

  * E-mail: re@aibrt.org

  Affiliation American Institute for Behavioral Research and Technology, Vista, CA, United States of America

  https://orcid.org/0000-0002-7484-6282

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• Yunyi Huang,

  Roles Formal analysis, Investigation, Visualization

  Affiliation American Institute for Behavioral Research and Technology, Vista, CA, United States of America

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• Miles Megerdoomian,

  Roles Formal analysis, Visualization, Writing – review & editing

  Affiliation American Institute for Behavioral Research and Technology, Vista, CA, United States of America

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• Vanessa R. Zankich

  Roles Visualization, Writing – review & editing

  Affiliation American Institute for Behavioral Research and Technology, Vista, CA, United States of America

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