The evaluation of the Woman’s Condom marketing approach: What value did peer-led interpersonal communication add to the promotion of a new female condom in urban Lusaka?

• Jessie Pinchoff ,

  Roles Conceptualization, Investigation, Methodology, Supervision, Writing – original draft

  * E-mail: jpinchoff@popcouncil.org

  Affiliation Population Council, New York, NY, United States of America

  http://orcid.org/0000-0003-3155-595X

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• Christopher B. Boyer,

  Roles Data curation, Formal analysis, Methodology, Writing – original draft

  Affiliation Innovations for Poverty Action, New York, NY, United States of America

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• Rachna Nag Chowdhuri,

  Roles Conceptualization, Project administration, Writing – review & editing

  Affiliation Innovations for Poverty Action, Lusaka, Zambia

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• Gina Smith,

  Roles Project administration, Resources, Writing – review & editing

  Affiliation Society for Family Health, Lusaka, Zambia

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• Namwinga Chintu,

  Roles Project administration, Resources, Writing – review & editing

  Affiliation Society for Family Health, Lusaka, Zambia

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• Thoai D. Ngo

  Roles Conceptualization, Funding acquisition, Investigation, Resources, Supervision, Writing – review & editing

  Affiliation Population Council, New York, NY, United States of America

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