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Article Source: Oxytocin increases perceived competence and social-emotional engagement with brands
Barraza JA, Hu X, Terris ET, Wang C, Zak PJ (2021) Oxytocin increases perceived competence and social-emotional engagement with brands. PLOS ONE 16(11): e0260589. https://doi.org/10.1371/journal.pone.0260589

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