Behavioral contagion on social media: Effects of social norms, design interventions, and critical media literacy on self-disclosure

Philipp K. Masur; Dominic DiFranzo; Natalie N. Bazarova

doi:10.1371/journal.pone.0254670

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Open Access

Peer-reviewed

Research Article

Behavioral contagion on social media: Effects of social norms, design interventions, and critical media literacy on self-disclosure

Philipp K. Masur ,

Roles Conceptualization, Data curation, Formal analysis, Investigation, Methodology, Project administration, Software, Validation, Visualization, Writing – original draft, Writing – review & editing

* E-mail: p.k.masur@vu.nl

Affiliation Department of Communication Science, Vrije Universiteit Amsterdam, Amsterdam, Netherlands

https://orcid.org/0000-0003-3065-7305

⨯
Dominic DiFranzo,

Roles Conceptualization, Data curation, Investigation, Methodology, Project administration, Software, Validation, Writing – review & editing

Affiliation Department of Computer Science and Engineering, Lehigh University, Bethlehem, Pennsylvania, United States of America
⨯
Natalie N. Bazarova

Roles Conceptualization, Funding acquisition, Investigation, Methodology, Resources, Software, Supervision, Validation, Writing – review & editing

Affiliation Department of Communication, Cornell University, Ithaca, New York, United States of America
⨯

Behavioral contagion on social media: Effects of social norms, design interventions, and critical media literacy on self-disclosure

Philipp K. Masur,
Dominic DiFranzo,
Natalie N. Bazarova

Published: July 19, 2021
https://doi.org/10.1371/journal.pone.0254670

About the Authors

Philipp K. Masur

Roles Conceptualization, Data curation, Formal analysis, Investigation, Methodology, Project administration, Software, Validation, Visualization, Writing – original draft, Writing – review & editing

* E-mail: p.k.masur@vu.nl

Affiliation Department of Communication Science, Vrije Universiteit Amsterdam, Amsterdam, Netherlands

https://orcid.org/0000-0003-3065-7305

Dominic DiFranzo

Roles Conceptualization, Data curation, Investigation, Methodology, Project administration, Software, Validation, Writing – review & editing

Affiliation Department of Computer Science and Engineering, Lehigh University, Bethlehem, Pennsylvania, United States of America

Natalie N. Bazarova

Roles Conceptualization, Funding acquisition, Investigation, Methodology, Resources, Software, Supervision, Validation, Writing – review & editing

Affiliation Department of Communication, Cornell University, Ithaca, New York, United States of America

Competing Interests

The authors have declared that no competing interests exist.

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Social media
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Vision
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Sensory perception
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Social networks
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Surveys
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Social communication
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Social theory
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