About the Authors

Benjamin Rupert Fletcher

Roles Conceptualization, Formal analysis, Investigation, Methodology, Writing – original draft

Affiliations Policy Research Unit in Maternal Health and Care, National Perinatal Epidemiology Unit, Nuffield Department of Population Health, University of Oxford, Oxford, United Kingdom, Nuffield Department of Primary Care Health Sciences, University of Oxford, Oxford, United Kingdom

Rachel Rowe

Roles Conceptualization, Investigation, Writing – review & editing

Affiliation Policy Research Unit in Maternal Health and Care, National Perinatal Epidemiology Unit, Nuffield Department of Population Health, University of Oxford, Oxford, United Kingdom

Jennifer Hollowell

Roles Conceptualization, Investigation, Writing – review & editing

Affiliation Policy Research Unit in Maternal Health and Care, National Perinatal Epidemiology Unit, Nuffield Department of Population Health, University of Oxford, Oxford, United Kingdom

Miranda Scanlon

Roles Conceptualization, Investigation, Writing – review & editing

Affiliation BirthChoiceUK, London, United Kingdom

Lisa Hinton

Roles Conceptualization, Investigation, Writing – review & editing

Affiliation Nuffield Department of Primary Care Health Sciences, University of Oxford, Oxford, United Kingdom

Oliver Rivero-Arias

Roles Conceptualization, Formal analysis, Methodology, Project administration, Writing – original draft

oliver.rivero@npeu.ox.ac.uk

Affiliation Policy Research Unit in Maternal Health and Care, National Perinatal Epidemiology Unit, Nuffield Department of Population Health, University of Oxford, Oxford, United Kingdom

Competing Interests

Miranda Scanlon is a volunteer with BirthChoiceUK, a voluntary non-commercial organisation, which has in the past provided information to help women chose where to have their baby. Miranda has also been a consultant to the consumer association ‘Which?’ in the development of their Which? Birth Choice website. She did not receive any payment from BirthChoiceUK or Which? to participate in this study. All other authors declare no conflicts of interest.