About the Authors

Lizzy Pope

efpope@uvm.edu

Current address: Department of Nutrition and Food Sciences, University of Vermont, Burlington, Vermont, United States of America

Affiliation Food and Brand Lab, Charles H. Dyson School of Applied Economics and Management, Cornell University, Ithaca, New York, United States of America

Andrew S. Hanks

Current address: Department of Human Sciences, Ohio State University, Columbus, Ohio, United States of America

Affiliation Food and Brand Lab, Charles H. Dyson School of Applied Economics and Management, Cornell University, Ithaca, New York, United States of America

David R. Just

Affiliation Food and Brand Lab, Charles H. Dyson School of Applied Economics and Management, Cornell University, Ithaca, New York, United States of America

Brian Wansink

Affiliation Food and Brand Lab, Charles H. Dyson School of Applied Economics and Management, Cornell University, Ithaca, New York, United States of America

Competing Interests

The authors have declared that no competing interests exist.

Author Contributions

Conceived and designed the experiments: LP ASH DRJ BW. Performed the experiments: LP AH DRJ BW. Analyzed the data: AH. Wrote the paper: LP ASH DRJ BW.