About the Authors

Peter J. Woolf

pwoolf@foodwiki.com

Affiliation Foodwiki, Ann Arbor, Michigan, United States of America

Leeann L. Fu

Affiliation Foodwiki, Ann Arbor, Michigan, United States of America

Avik Basu

Affiliation Foodwiki, Ann Arbor, Michigan, United States of America

Competing Interests

PJW, LF, and AB are employed at Foodwiki. However, this employment does not alter the authors' adherence to all the PLoS ONE policies on sharing data and materials.

Author Contributions

Conceived and designed the experiments: PJW LF AB. Performed the experiments: PJW. Analyzed the data: PJW AB. Contributed reagents/materials/analysis tools: PJW LF AB. Wrote the paper: PJW.