Great article & research, something I have cnsidered to be a major possibility given the amount of mney that is involved in sellling NRT products. I have a feeling that it is the governments getting out of the frying pan of the tobacco industry and into the fire of the pharacutical industry.
And NGOs trying to keep themselves imployed rather than trying some new & innovative ways with the latest technology on the Internet and with social networks.

Canada seems to be the only country taking this risk of trying something new in this are and have been for the last 10 years with 38,000 smokers taking part last year.

Why hasn't the UK, US & Australia evaluated what Canada is doing & tested their results. I know in Australia the Quit Organisation have refused to look that such challenge events & have refused to assist me in any way to run such a trial here in Australia.

Could this be part of the same issue detailed in you journal? I can smell a rat myself.